Jun 24, 2010

S.O.S.

I am desperate.  Hell, we all are, aren't we?  Maybe we're desperate to get a job, maybe we're desperate for love, maybe desperate to change the world. 

Maybe all three.

Unless you've been living under a tar ball for the past few weeks, you've heard about the Gulf oil spill.  What's ensued in the mass media coverage has been a disgusting display of wealth battling wealth, with politicians who have gladly taken (and will continue to take) vile oil money battering the very executives who have lined their pockets.  Blame has been scattered like automatic rifle rounds, and as usual, our government has looked like a bunch of total disorganized asses in trying to handle the damage.

The last straw for me was hearing Sarah Palin (and Gary Bauer and others) blame environmentalists for the disaster (the theory being that, because of a ban on offshore drilling, oil rigs have had to drill and traverse more dangerous places).  I won't get into why this is ludicrous because frankly, the Democrats have been equally inane.  The American government has continued to make an absolute mockery of itself, and is so tied up with in-fighting that it forgot about the EVENT.  And in the throes of all this coverage, what do the networks provide us?  An underwater HD camera so we can watch the blood spill from the wound. 

As usual, it is not a government catastrophe.  It is a human catastrophe being played for political purposes while the people in the area suffer, and could care less (I imagine) about who ends up getting re-elected out of the deal.  If you want to help (and goddammit, YOU SHOULD), you have to help the people.  Don't waste your time worrying about the government or writing to your local comptroller or whatever.  My family in the Gulf has said as much: help the PEOPLE.  And, to tie this all together, what better way to help the people than with a beer, no?

I've mentioned here that Abita is one of my favorite breweries in America.  They take tricky ingredients (strawberries, raspberries, pecans - all local by the way) and make terrific beers.  When Katrina happened, they whipped up Restoration Ale, which by their count has raised over $500,000 for Katrina clean-up.  Now, once more, they put their money where their mouth is and are working on S.O.S. (Save Our Shores), a wheat and malt pilsner that generates 75 cents for the Gulf clean-up with every bottle purchased.  The beer will arrive in 41 states in Mid-July.  If you want to help now, they have a shop set up with some merchandise, from which 100% of all proceeds will go to the effort.  The Louisiana Seafood Promotion and Marketing Board will help direct the funds to the most useful places.  Sounds like a plan . . .

I highly encourage you to swing by there and check out their absolutely gorgeous website.  No, no.   That wasn't good enough. 

CLICK THIS LINK TO HELP SOMEONE

Yes, that is better.  The website imagines the gulf prisitine, perhaps even better than before.  Maybe you scoff at this.  Maybe there is no real way to get the Gulf back to where it was.  But if there is a way to do it, staring at the gusher isn't it.  Fighting over political games CERTAINLY isn't the way to do it.  Sometimes we have to help people, and if drinking a beer or copping a T-shirt is the best way to do that, then even better.  Again, the beer appears in Mid-July, and I plan on picking up as much of it as I can.  It sounds like the perfect summer beer, made to restore perfect summers.

Jun 21, 2010

The NY Brewfest (or, How I Learned to Stop Worrying and Love the Blog)

If you want to take a look at where craft beer stands today, the two contrasting events I experienced at the NY Brewfest this weekend should pretty much sum it up.  I showed up a bit later to the event than I wanted to, arriving at about 2:45 to catch the ferry for Governor's Island where the event was held.  I was greeted with a line, the magnitude of which I was not quite prepared for.  I knew the event was sold out, and hoped for some sort of huge flu outbreak that would incapacitate the bulk of the crowd, but I was greeted by some of the organizers with pretty encouraging (if slightly nerve-wracking) news: in just its fourth year, the NY Brewfest was attended by 10,000 people. 

Boasting 100 breweries, most showcasing two or three beers, I was a kid in a candy store.  (The only trick at a festival like this?  MAKE A WISHLIST.  I did, and I got to every beer I wanted with my palate and sobriety intact.)  I thought, "Wow, ten thousand people!  A LOT of people love craft beer."  But I was yet to experience event number two.  As I was sipping my second sample of the day, a guy to my right exclaimed, "Oh my God.  This is good.  It tastes like Rolling Rock!"  That was when I had to hang my head and sigh.  Yes indeed, craft beer is rife with breweries, and its lovers are fifty fold what they were even ten years ago.  But sadly, any event pouring tons of beer (particularly one accessible from Staten Island, Long Island, and New Jersey) is going to attract its fair share of binge drinkers with no interest in art or craft, but with lots of interest in keg stands and filling up a liter Poland Spring bottle with the beer from whichever brewery's rep allowed them to in exchange for a sneakily placed twenty.  (Both of those things happened).